I love a good ad campaign, and Christian Dior's Fall 2017/18 offering is pretty powerful one to kick off the new season. With a simple, white backdrop, and a bevvy of Maria Grazia Chiuri's favourite models (Adwoa Aboah, Fernanda Ly and Ruth Bell) this campaign screams feminism and strength. With the black panther style berets, military long navy coats and cross the body embellished bags, the Dior woman this season is fit for duty in a fashion uniform kitted out of the most luxurious fabrics and desirable accessories. Shot by Brigitte Lacombe, this campaign focuses on the tough side of fashion but as there always is with Dior, a delicate touch. I love the way denim is incorporated (a material not usually associated with the Parisian couture house) as well as the carefully placed positions of all the models. Okay ladies now lets get in formation...
And below, the finale of the AW 2017 Dior show, led by Ruth Bell:
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