Here Come the 'VOGUE' Boys

So, I take a holiday and what happens? All is a change at Vogue... across the world. Deena Aljuhani Abdulaziz was fired from Vogue Arabia after less than 12 months and replaced with Manuel Arnaut, former editor of GQ Portugal. Shocking and a little harsh. And of course the BIG news, Edward Enninful was named as the new editor in chief of British Vogue, when Alexandra Shulman leaves in a few months. That means that men are now at the helm of three international issues of Vogue (British, Italia and Arabia) with lots of exciting new prospects to come. Even though Vogue is womens fashion magazine, having a male boss instead of a female one is always a bold but brave move and I really think this is a very exciting time for the world famous magazine brand.

I was surprised to hear about Enninful's appointment at British Vogue. But really there is no one with more experience than Enninful. His work as fashion director at i-D when he was only 18 years old was magnificent, and really quite unheard of for someone so young. His shoots for W Magazine are just as captivating, especially those with Rihanna, Kate Moss and Naomi Campbell. He is not just a stylist, he understands what it takes to run a magazine and inject beauty, controversy and fantasy into editorials. And lets face it, British Vogue is in desperate need of a lift at the moment. As someone who has read the fashion Bible for years as well as interned there, I think that the magazine needs a new sense of direction, more excitement, more swagger. That may not be very British, but there is something missing at the moment which casts the magazine aside compared to its heavyweight competitors American Vogue, Vogue Paris and Vogue Italia. I can't wait to see what Enninful does at British Vogue and I have no doubt it will be a very interesting dynamic. One things for sure, he's not lacking in fashion industry contacts. 

I used various images from the 2012 W Magazine shoot 'Good Kate, Bad Kate' with Kate Moss and styled by Enninful for my dissertation. The images were just so intriguing and visually beautiful that I couldn't help but dissect their hidden meanings. But there are so many extraordinary shoots Enninful has worked on. See a few of my favourites below - I would have loved to add more but then we would be here forever. 
 

W Magazine March 2012, styled by Edward Enninful and featuring Kate Moss.

Vogue Italia, 2005, Couture shot by Steven Meisel and styled by Enninful.

Rihanna, Naomi Campbell and Iman for W Magazine

Prada Iconoclasts, styled by Edward Enninful.

Rihanna for W Magazine, September 2016.

W Magazine February 2014.

i-D magazine, styled by Enninful.