'I decided to make her more intellectual, more serious, more pure...It's a different, fresh, new way
to see Julia - really cool and urban, I think.'
- Ricardo Tisci, Givenchy creative director
I was as surprised as everyone else when Givenchy revealed Hollywood actress, Julia Roberts as the new face of their spring/summer 2015 campaign. Known for an essential, minimal yet obvious cool, Givenchy as a brand associate themselves more with the urban music scene and the glamoros models of the past decade eg. Kate Moss, Kanye West, Kim Kardashian, Joan Smalls... Yet Julia Roberts fits that 'cool' look in this campaign, in mascuine black suits, feminine silk blouses and tailored fitted trousers. Her make up is minimal, scraped back to the bare minimal almost while her hair has that effortless 'I just got out of bed look.' Yet, with all the messiness going on there is something very polished and beautiful about these photographs, shot by Mert Alas and Marcus Piggott. I love these photographs, even though only three have been released there will be plenty more I'm sure; this is just a sweet taste!
Its quite nice as well to see a talented woman such as Roberts shoot for a major Parisian fashion house like Givenchy - Tisci could have just called upon the charms of the Kardashian/Jenner clan. Instead, Julia is a woman who has stood the test of time in Hollywood, carved out an incredible career for herself, won an Oscar, starred with some of the biggest movie actors in the world and is also a mother, wife and charity campaigner. She is a role model for our society and has such a big, captivating smile its hard not to return it when looking at her parading down the red carpet. My final point I want to make is that Julia is not young - well, what society considers young! She's in her late 40's and is plastic surgery free, which is rare these days. She is not a young, hot a-list actress who has no real idea about life or the fame, but someone who is recognized the world over as a talented woman, with an immaculate fashion sense!
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