Prada's Stupefying Fall 2016 Ad Campaign

This season I have fallen in love with Prada. Usually it's Dolce and Gabbana, Fendi and Lanvin who are constantly my faves, but there was something about the strong, warrior like stance of the Prada girl for fall 2016 that converted me into a huge Miuccia Prada fan. The catwalk show was one thing: powerful, bold, a little grungy and fearless, but the amazing advertising campaign shot by Steven Miesel is pretty epic in its own right too.

First of all, the campaign features 27 models! Yes, 27! Freja Beha Ericson, Milla Jovovic, Lorena Maraschi, Sasha Pivovarova, Natalie Wrestling, Raquel Zimmerman and Fei Fei Sun are just some of the famous faces featured in the campaign, which is dramatically set against bright sunsets and sun rises, with all sorts of bright colours flashing across the horizon. I love the clothes; the green military jacket worn by Ericson, the white corsets tied around the waist, the grungy denim mini dresses and the metallic shine on coats, bags and skirts are all so desirable. The wet hair and minimal, dark make-up adds to the photos, which look as though they were part of Miuccia's mood board for the season and I can't help but want a pair of grey, checked wool gloves for winter. I also love the page layout, with 2 models positioned on one page and then the one model on the other one. It's striking, bright and the overall collection is just amazing. One of the best collections for fall 2016 and another fantastic season for Miuccia Prada who just seems to keep on setting those boundaries and then breaking them.

What do you think? Let me know which Prada campaign has been your favourite in the comments below!